RV, one of the oldest and most credible educational institutions in India, approached Purplehat to put together a campaign for RV school in Bangalore.
The campaign was conceptualized around a simple but powerful insight: ‘What does the school do for its kids, every day?’. The outdoor and radio campaign took on a refreshing form of storytelling. All the campaign shots were done with real students of RV school. It was a fun project for all involved.