MAK, a prominent builder from South India commissioned Purplehat with a complete brand identity excercise for the group.

The challange was to impart a warm connect with the consumer in an otherwise brick and mortar business where bigger players have strong positioning.

Purplehat created a sharp brand that stood out in the highly competitive market-place, yet remained cohesive to unite the strong corporate brand and the consumer brand.

Brand Identity

Signage

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Brochure

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Website

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